Interviews & Articles
Millsport's senior sports business executives are available for interviews, commentary, and analysis on a number of sports marketing and sponsorship topics. To arrange an interview, please contact Chris Anderson at (214) 259-3290.
Bill Glenn, Ken Cohn on Sirius NASCAR radio
Dec 4, 2008
Paste the link below into your browser to download audio of a Dec. 4 interview on Sirius NASCAR Radio with Bill Glenn, VP/Insights & Analytics for The Marketing Arm, and Ken Cohn, VP for Millsport, about the Motorsports DBI, an index that determines the marketing potential of NASCAR, IndyCar, and NHRA drivers.
Paste this link into your browser:
http://drop.io/MotorsportsDBIsirius
